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51. Viral Voices: Revolutionary Song, Social Media, and Youth Culture in the Arab Spring

Author:
Victor A. Vicente
Publication Date:
12-2013
Content Type:
Journal Article
Journal:
Bilgi
Institution:
Değişim Yayınları
Abstract:
Focusing on three popular “anthems” of the Arab Revolutions (“Rais Lebled” by El Général, “#Jan25 Egypt” by Omar Offendum, and “Yalla Erhal Ya Bashar” by “Ibrahim Qashoush”) this article critically assesses the ways in which song has come to serve as a force for instigating socio-political and cultural change in the contemporary Arab World, particularly in Tunisia, Egypt, and Syria. The appeal and efficacy of these songs of the “Arab Spring,” as well as their characterization as “revolutionary,” are understood in aesthetic and technological terms. Hence, the article untangles a complex of interconnected, musically-related themes and issues at the core of the discourse on the recent uprisings; namely, those of self-expression and the power of the Arab youth “voice,” those of transitional dissemination via social media and information and communication technology, and those of documentation and representation through music, specifically through the genre of rap. Analysis of the songs and the themes surrounding them demonstrates substantive advancements in contemporary Arab musical, social, and political life, but also exposes serious shortcomings, naïve misconceptions, and willful exaggerations.
Topic:
Culture, Social Media, Arab Spring, Revolution, and Music
Political Geography:
Africa, Middle East, Syria, Tunisia, and Egypt

52. Millennials and Social Media

Author:
Evan Kraus
Publication Date:
09-2012
Content Type:
Working Paper
Institution:
The Diplomatic Courier
Abstract:
We hear a lot of talk about millennials, those 50 million Americans aged 18 - 29 who have entered our society with a bang. Like most past generations in their younger days, this group is idealistic, leans liberal and is excited about the future. Where millennials differ most from the generations who came before them is in their prodigious use of social media. According to Pew, 75 percent of millennials participate in social networking, and more than 20 percent have uploaded video of themselves to the web. It is that expressive nature of the generation, and their willingness to share in so public a venue, that defines the group. This idealism, combined with the expressive instincts of millennials, can have a profound impact on public policy. Take the Kony 2012 movement as an example. In March 2012, Invisible Children released a short film about Joseph Kony and his Lord's Resistance Army that urged its mostly young viewers to get involved in its publicity campaign. Within a few months, the video attracted more than 100 million views on YouTube and Vimeo, generated tremendous traditional media coverage and inspired the U.S. Senate to pass a resolution and the African Union to deploy troops, an unprecedented response to a fairly obscure issue in a remote part of the world. Of course, Joseph Kony has been a menace in Central Africa for more than a quarter-century and was indicted for war crimes by the Hague in 2005. But it took a simple, inspiring video plugged into social media to get millennials inspired and active. This is the central challenge for activists and leaders who wish to persuade millennials to adopt a similar response on other issues. By their very nature, foreign policy issues are nuanced and almost impossibly complex. The public in general, and millennials in particular, do not, as a group, have the patience to sift through every wrinkle and dependency. The age of the white paper or long-form reporting feature is largely over, replaced by the simple infographic or video-based story. It takes real talent, creativity and even a little bravery (just browse through the withering criticism aimed at Invisible Children to see why) to isolate the basic elements of an issue and express them in an interesting and compelling visual format with enough emotion and energy to inspire a supportive response. But this is the talent we must increasingly cultivate and celebrate in public affairs circles if we want the millennial public to get involved.
Topic:
Youth Culture, Social Media, Youth, and Millennials
Political Geography:
Global Focus