291. Banking the Mexican Immigrant Population: Analysis of Profiling Variables
- Author:
- Paulina Ennis
- Publication Date:
- 01-2008
- Content Type:
- Working Paper
- Institution:
- Institute for Latin American and Iberian Studies at Columbia University
- Abstract:
- The aim of this thesis is to provide actionable recommendations for banks to target the Mexican immigrant market. To achieve this, I analyze survey data collected from the Mexican immigrant population to amplify a subject commonly seen from a sociological viewpoint – the immigrants' use of bank accounts with the objective of accumulating money to send home. Specifically, the objective of this paper is to answer the following questions: Does having a bank account entail larger amounts of savings sent to Mexico at the end of the migration spell? What is the profile of a bank account user within the Mexican migrant population? What does this mean in terms of targeting the Mexican migrant market?
- Topic:
- Economics, International Trade and Finance, Markets, and Migration
- Political Geography:
- Latin America and Mexico