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1. Assessing the economic, societal, and cultural benefits of YouTube in Poland

Author:
Oxford Economics
Publication Date:
11-2021
Content Type:
Policy Brief
Institution:
Oxford Economics
Abstract:
This study assesses YouTube’s contribution to GDP and employment in Poland, and its broader impact on society and culture. YouTube enables Polish content creators to reach a large domestic and international audience. This supports substantial economic value for those who earn income from the platform, for example as they are paid a share of the revenues from advertising placed alongside their videos. A YouTube presence can also help creators earn revenues from other sources, such as product sales, brand partnerships, or live performance engagements. These revenue sources not only support jobs and income for the creators themselves, but also wider activity in supply chains, and through workers’ spending. In total, our economic modelling suggests that YouTube’s creative ecosystem contributed around €98 million to the Polish economy in 2020 and supported 11,000 full-time equivalent jobs. In this report we outline our economic analysis, as well as the findings of wider survey research to investigate how YouTube can build skills and knowledge amongst users; enrich and promote Polish culture; and sustain careers for content creators. We also highlight how YouTube has proved helpful during Covid-19. Alongside the findings from our economic modelling and surveys, we present a series of case studies to highlight th the personal stories of successful Polish content creators.
Topic:
Economics, Mass Media, Social Media, YouTube, and Content Analysis
Political Geography:
Europe and Poland

2. Assessing the economic, societal, and cultural benefits of YouTube in Spain

Author:
Oxford Economics
Publication Date:
11-2021
Content Type:
Policy Brief
Institution:
Oxford Economics
Abstract:
YouTube enables Spanish content creators to reach a large domestic and international audience. This supports substantial economic value for those who earn income from the platform, for example as they are paid a share of the revenues from advertising placed alongside their videos. A YouTube presence can also help creators earn revenues from other sources, such as product sales, brand partnerships, or live performance engagements. These revenue sources not only support jobs and income for the creators themselves, but also wider activity in supply chains, and through workers’ spending. In total, our economic modelling suggests that YouTube’s creative ecosystem contributed around €313 million to the Spanish economy in 2020 and supported 21,000 full-time equivalent jobs. In this report we outline our economic analysis, as well as the findings of wider survey research to investigate how YouTube can sustain careers for content creators; build skills and knowledge amongst users; and promote Spanish culture to a global audience. We also highlight how YouTube has proved helpful during Covid-19. Alongside the findings from our economic modelling and surveys, we present a series of case studies to highlight the personal stories of successful Spanish content creators.
Topic:
Economics, Mass Media, Social Media, YouTube, and Content Analysis
Political Geography:
Europe and Spain

3. Assessing the economic, societal, and cultural benefits of YouTube in Italy

Author:
Oxford Economics
Publication Date:
11-2021
Content Type:
Policy Brief
Institution:
Oxford Economics
Abstract:
YouTube enables Italian content creators to reach a large domestic and international audience. This supports substantial economic value for those who earn income from the platform, for example as they are paid a share of the revenues from advertising placed alongside their videos. A YouTube presence can also help creators earn revenues from other sources, such as product sales, brand partnerships, or live performance engagements. These revenue sources not only support jobs and income for the creators themselves, but also wider activity in supply chains, and through workers’ spending. In total, our economic modelling suggests that YouTube’s creative ecosystem contributed around €190 million to the Italian economy in 2020 and supported 15,000 full-time equivalent jobs. In this report we outline our economic analysis, as well as the findings of wider survey research to investigate how YouTube can sustain careers for content creators; promote Italian culture to a global audience; drive cultural diversity; and support businesses. We also highlight how YouTube has proved helpful during Covid-19. Alongside the findings from our economic modelling and surveys, we present a series of case studies to highlight the personal stories of successful Italian content creators.
Topic:
Economics, Mass Media, Social Media, YouTube, and Content Analysis
Political Geography:
Europe and Italy

4. Assessing the economic, societal, and cultural benefits of YouTube in Ireland

Author:
Oxford Economics
Publication Date:
12-2021
Content Type:
Policy Brief
Institution:
Oxford Economics
Abstract:
YouTube enables Irish content creators to reach a large domestic and international audience. This supports substantial economic value for those who earn income from the platform, for example as they are paid a share of the revenues from advertising placed alongside their videos. A YouTube presence can also help creators earn revenues from other sources, such as product sales, brand partnerships, or live performance engagements. These revenue sources not only support jobs and income for the creators themselves, but also wider activity in supply chains, and through workers’ spending. In total, our economic modelling suggests that YouTube’s creative ecosystem contributed around €30 million to the Irish economy in 2020 and supported 1,600 full-time equivalent jobs. In this report we outline our economic analysis, as well as the findings of wider survey research to investigate how YouTube can build skills and knowledge amongst users; promote cultural diversity; and sustain careers for content creators. We also highlight how YouTube has proved helpful during Covid-19.
Topic:
Economics, Mass Media, Social Media, YouTube, and Content Analysis
Political Geography:
Europe and Ireland

5. Mainstreaming Realism Paradigm in Handling Illegal Immigrants in Malaysia

Author:
Surwandono, Fitriani Nengsi, and Ali Maksum
Publication Date:
05-2020
Content Type:
Journal Article
Journal:
Revista UNISCI/UNISCI Journal
Institution:
Unidad de investigación sobre seguridad y cooperación (UNISCI)
Abstract:
In the past few decades, the Malaysian government has seen a serious securitization of migration related to the “threat” posed by illegal immigrants. This perception arose due to a flood of illegal immigrants in Malaysia have begun to show a negative impact, given the fact that many of the illegal immigrants are involved in crime and there is a strong perception of threat to Malaysia's national security. This policy is considered effective and it has been proven that the issue of foreign migrants has become a serious discourse in the Malaysian community and government. In this wake, this article explores how the Malaysian government behaves related to securitization in the context of the narrative of the law. This kind of study is still rarely done, although it is critical, since it is basically the real attitude of a country in fighting for its national interests. The article tries to explore of policies implemented by the Malaysian government, especially during Najib Razak administration, in securitizing the issue of illegal immigrants. And it tries to answer the fundamental questions posed by the theory of securitization regarding who the securitization actors are, why, for whom, and what the results are.
Topic:
Security, Migration, Immigrants, Realism, and Content Analysis
Political Geography:
Malaysia and Southeast Asia

6. An Eclectic Methodological Approach in Analyzing Foreign Policy: Turkey’s Foreign Policy Roles and Events Dataset (TFPRED)

Author:
Ismail Erkam Sula
Publication Date:
07-2019
Content Type:
Journal Article
Journal:
All Azimuth: A Journal of Foreign Policy and Peace
Institution:
Center for Foreign Policy and Peace Research
Abstract:
This article describes the steps in developing an eclectic coding scheme that utilizes the Role theory framework. Role theory proposes that foreign policy is conducted with an attempt to fulfill the role conceptions that decision-makers formulate. Studies utilizing this framework usually identify national role conceptions (NRCs) in the foreign policy speeches of decision-makers with various research techniques. Following the literature, this article first explains how to use content analysis in identifying the most frequently referred NRCs in Turkish Foreign Policy (TFP). Then, unlike the literature, it takes a step further and offers event data analysis to look at the performance of these NRCs as well. With such an approach, it develops the Turkish Foreign Policy Roles and Events Dataset (TFPRED). The TFPRED is a dataset that is the product of a combination of ‘hand-coded content analysis’ with ‘computer-assisted event data analysis’. The article presents a detailed explanation of the steps in using content analysis and event data analysis to build the TFPRED. It also explains the development of the eclectic methodological approach and gives an assessment of the author’s experiences in combining the two methods.
Topic:
Foreign Policy, Research, Data, Content Analysis, and Social Science
Political Geography:
Global Focus

7. Using Internal Evaluations to Measure Organizational Impact: A Meta-Analysis of Oxfam’s Women’s Empowerment Projects

Author:
Simone Lombardini and Kristen McCollum
Publication Date:
09-2017
Content Type:
Commentary and Analysis
Institution:
Oxfam Publishing
Abstract:
This paper presents the results of a meta-analysis examining the overall impact of women’s empowerment projects evaluated as part of Oxfam GB’s Effectiveness Reviews. Results show a positive and significant impact on the Women’s Empowerment Index and mixed results with its individual indicators. We found a statistically significant effect on opinions on women’s economic role and their ability to participate and have influence in the community. We did not find evidence of overall changes in power within the household nor with the share of household income. The meta-analysis also found statistically significant overall effects where the individual studies were too under-powered to detect impact. This paper provides an example of how using meta-analysis in the presence of a robust organizational global evaluation framework can enable evidence-based learning, organizational accountability and better programme implementation.
Topic:
Gender Issues, Women, Economic Inequality, Content Analysis, and Empowerment
Political Geography:
Global Focus

8. What does the field of International Relations look like in South America?

Author:
Marcelo de Almeida Medeiros, Israel Barnabé, Rodrigo Albuquerque, and Rafael Lima
Publication Date:
12-2016
Content Type:
Journal Article
Journal:
Revista Brasileira de Política Internacional (RBPI)
Institution:
Instituto Brasileiro de Relações Internacionais (IBRI)
Abstract:
This article provides a comprehensive picture of IR in South America by applying content analysis to 7,857 articles published in 35 journals from six South American countries from 2006 to 2014 in order to discover what the predominant theories, methods and research areas in this field are, how scholars tend to combine them in their research designs, and what the profiles of regional journals are, regarding their epistemological, methodological and subject preferences. The findings reveal a predominantly Positivist and largely Qualitative discipline, resembling North American and European IR.
Topic:
Research, International Relations Theory, Academia, Knowledge Production, and Content Analysis
Political Geography:
Brazil and South America